Mobile Augmented Reality Market: Application (Smartphones, Tablets, Personal Digital Assistants (PDA)/Game Consoles, Smart Glasses, & Wearables) - Global Forecast to 2022

The total mobile augmented reality market is expected to reach USD 79.77 Billion by 2022, at a CAGR of 69.85% between 2016 and 2022. The base year used for this study is 2015 and the forecast period is from 2016 to 2022. This report provides a detailed analysis of the mobile augmented reality market based on component, application, vertical, and geography. The commercial and consumer verticals are becoming popular due to the high demand for augmented reality apps in smartphones for marketing, advertising, and gaming. Mobile augmented reality enables the integration of digital information with a user’s real environment in real-time using mobile computing to provide 3D digital content or images with physical objects in the real world.

Demand for software components and smartphones expected to drive the mobile augmented reality market

The market for software components is expected to grow at the highest CAGR between 2016 and 2022. Software components include programming languages, platforms, interfaces, and software development kits (SDKs) used to develop mobile augmented reality apps. Also, for coordination with the real-world, software such as motion tracking, capturing algorithms, servers, and graphics libraries are required. The advancement in platform based-applications and networking services would lead the mobile augmented reality market. The demand for the Installation of various software applications in smartphones with high functionalities and embedded sensors, to sense the real environment and provide related virtual information simultaneously, is growing. Therefore, the demand for smartphones in mobile augmented reality is high.

Commercial vertical expected to witness highest growth between 2016 and 2022

The market for the commercial vertical is expected to grow at the highest CAGR between 2016 and 2022. The demand for mobile augmented reality apps in education and e-retailing sectors is very high. In the commercial vertical, mobile augmented reality gives a new experience to tourists by displaying virtual things in the real environment to enhance their experience. This would drive the growth of the mobile augmented reality market for the commercial vertical.

APAC expected to hold the largest market share and witness high growth during the forecast period

The mobile augmented reality market in APAC is expected to grow at the highest CAGR between 2016 and 2022. The reason for this growth is adoption of new technologies, economic growth, and increasing use of smartphones and other gadgets. The rapid increase in technological innovations and advanced communication systems are driving the demand for mobile augmented reality apps in China, Japan, India, and South Korea. Most of the developments in smartphones and tablets market are expected in China. Therefore, the market in APAC is expected to grow rapidly during the forecast period.

The key players in the ecosystem of the mobile augmented reality market profiled in this report are Google Inc. (U.S.), Qualcomm Inc. (U.S.), Samsung Electronics Co. Ltd. (South Korea), Microsoft Corporation (U.S.), Infinity Augmented Reality Inc. (Israel), Blippar.com Limited (U.K.), DAQRI LLC (U.S.), Wikitude GmbH (Austria), Metaio GmbH (Germany), Catchoom Technologies (Spain), Aurasma (U.K.), and Atheer Inc. (U.S.).

This research report categorizes the global mobile augmented reality market based on component, application, vertical, and geography. This report describes the drivers, restraints, opportunities, and challenges for the growth of the mobile augmented reality market. The Porter’s five forces analysis has been included in the report with a description of each of its forces and their respective impact on the mobile augmented reality market.

About MarketsandMarkets™

MarketsandMarkets™ provides quantified B2B research on 30,000 high growth niche opportunities/threats which will impact 70% to 80% of worldwide companies’ revenues. Currently servicing 5000 customers worldwide including 80% of global Fortune 1000 companies as clients. Almost 75,000 top officers across eight industries worldwide approach MarketsandMarkets™ for their painpoints around revenues decisions.

Our 850 fulltime analyst and SMEs at MarketsandMarkets™ are tracking global high growth markets following the "Growth Engagement Model – GEM". The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write "Attack, avoid and defend" strategies, identify sources of incremental revenues for both the company and its competitors. MarketsandMarkets™ now coming up with 1,500 MicroQuadrants (Positioning top players across leaders, emerging companies, innovators, strategic players) annually in high growth emerging segments. MarketsandMarkets™ is determined to benefit more than 10,000 companies this year for their revenue planning and help them take their innovations/disruptions early to the market by providing them research ahead of the curve.

MarketsandMarkets’s flagship competitive intelligence and market research platform, "RT" connects over 200,000 markets and entire value chains for deeper understanding of the unmet insights along with market sizing and forecasts of niche markets.

Contact:
Mr. Shelly Singh
MarketsandMarkets™ INC.
630 Dundee Road
Suite 430
Northbrook, IL 60062
USA : 1-888-600-6441