The rugged display market was valued at USD 7.03 billion in 2016 and is
expected to reach USD 10.29 billion by 2023, growing at a CAGR of 5.92%
between 2017 and 2023. The growth of the market is propelled by the
increasing technological shift in the display technology and development
of rugged display devices with high specifications, reduced total cost
of ownership (TCO) offered by ruggedized products compared to
consumer-grade devices in harsh environments, and rising demand for HMI
and IoT in various industries. The base year considered is 2016, and the
forecast period for the market has been considered between 2017 and
2023.
The display market has witnessed significant technological advancements in the last five years. The traditional display devices that were based on cathode ray tube (CRT) technology were bulky and space-consuming. Hence, they could not meet the requirements of the industrial applications. Eventually, display devices evolved to LCD technology-based slim and thin bezel designs. These display devices now come with various advanced features such as high resolution, durability, environmental stability, readability, operation in a wide temperature range, ruggedness, improved contrast ratio, higher display brightness, and low power consumption. This has led to the development of rugged display devices that are suitable for use in industries such as government, aerospace, and defense; automotive & transportation; industrial; and healthcare, where the environment is hazardous and challenging.
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Mr. Shelly Singh
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The display market has witnessed significant technological advancements in the last five years. The traditional display devices that were based on cathode ray tube (CRT) technology were bulky and space-consuming. Hence, they could not meet the requirements of the industrial applications. Eventually, display devices evolved to LCD technology-based slim and thin bezel designs. These display devices now come with various advanced features such as high resolution, durability, environmental stability, readability, operation in a wide temperature range, ruggedness, improved contrast ratio, higher display brightness, and low power consumption. This has led to the development of rugged display devices that are suitable for use in industries such as government, aerospace, and defense; automotive & transportation; industrial; and healthcare, where the environment is hazardous and challenging.
The value chain of the rugged
display market comprises research & product development, display
panel manufacturing, device assembly & testing, distribution, and
marketing and post-sale services. Getac Technologies Corporation
(Taiwan) and Zebra Technologies Corp. (US) are ahead of other players in
the rugged display market, including Panasonic Corp. (Japan), Sparton
Corp. (US), Xplore Technologies Corp. (US), Beijer Electronics Group AB
(Sweden), Trimble, Inc. (US), General Dynamics Corp. (US), L3
Technologies, Inc. (US), Honeywell International, Inc. (US), Kyocera
Corp. (Japan), Esterline Technologies Corp. (US), Elbit Systems, Ltd.
(Israel), and MilDef Group AB (Sweden). These players have adopted
various growth strategies, such as new product launches, partnerships,
contracts, collaborations, acquisitions, and expansions to expand their
global presence and increase their share in the global rugged display
market.
Getac Technology Corp. (Taiwan) is the market leader
in developing rugged display products. With a revenue of USD 629.4
million in 2016, a significant part of which was generated from
ruggedized devices, the company offers a wide range of rugged products
such as notebooks, tablets, and handhelds in all levels of ruggedness.
Getac is one of the key subsidiaries of the MiTAC-Synnex Business Group
(Taiwan). Getac serves a wide range of verticals including military
& defense, law enforcement, public safety, emergency services,
utilities, field services, oil & gas, telecommunications,
transportation, and industrial manufacturing. The products offered by
the company are compliant with international standards, such as
MIL-STD-810G, and are certified waterproof and dustproof by the IP54,
IP65, and IP67 standards. The company has its presence in more than 30
countries and has received various purchase orders from organizations
related to public safety, defense, etc.
Zebra Technologies Corp. (US), through its Enterprise
Business segment, offers ruggedized handheld computers, wearable
computers, vehicle-mounted computers, tablets, and smartphones. The
Enterprise segment of the company contributed approximately 65% of its
total revenue of USD 3.57 billion in 2016. The company invests
approximately 10% of its revenue in R&D activities. It offers
solutions for retail, transportation and logistics, manufacturing,
healthcare, hospitality, warehouse and distribution, energy and
utilities, and education industries in more than 170 countries globally.
The company also integrates its rugged display products with RTLS
technologies for real-time monitoring of the assets. In 2014, the
company acquired the enterprise business of Motorola Solutions, Inc.
(US) for USD 3.45 billion. This acquisition helped Zebra expand its
product lines with complementary products and enabled it to acquire
Motorola’s customer base. These products are utilized by various
customers to obtain greater visibility and insights into their
industrial operations.
Government, defense, and aerospace vertical dominated the rugged display market in 2016
Windows OS-based rugged display devices expected to dominate the rugged display market during the forecast period
APAC expected to grow at the highest CAGR during the forecast period
The market in APAC is expected to grow at the highest
CAGR from 2017 to 2023 owing to the modernization and development of
infrastructure such as smart cities across the region and the untapped
rugged display device applications in the government, defense,
transportation, and oil & gas industries. In addition, the
automotive, transportation, and manufacturing sectors in the region are
also witnessing significant growth. The increasing defense budgets in
countries such as China and India further drive the growth of the market
for the aerospace & defense industry in APAC. Japan is home to
major automotive manufacturers and suppliers who are increasingly
adopting rugged devices to overcome challenges regarding inventory
management, process monitoring, and control.
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Mr. Shelly Singh
MarketsandMarkets™
701 Pike Street,
Suite 2175, Seattle,
WA 98101, United States
1-888-600-6441
