The rugged display market was valued at USD 7.03
billion in 2016 and is expected to reach USD 10.29 billion by 2023, at a
CAGR of 5.92% between 2017 and 2023. The key drivers for the market
include reduced total cost of ownership (TCO) offered by ruggedized
products compared to consumer-grade devices in harsh environments and
rising demand for HMI and IoT in various industries. Currently, the use
of consumer-grade display devices in industrial applications is the main
restraining factor for the growth of the market.
Rugged smartphones and handheld computers held the
largest share of the market. Most government, defense, transportation,
and industrial applications require display devices that are rugged and
portable in nature. Smartphones and handheld computers are efficient
alternatives to custom rugged display devices in such applications.
Windows OS-based rugged devices are expected to dominate the rugged
display market during the forecast period. Windows CE, Windows Embedded
Handheld, and Windows 10 are widely used in rugged display devices.
Because of their wide acceptance, these platforms have been launched
with different versions and development tools. Windows CE offers a wide
variety of configuration and application options supported by a large
number of rugged device manufacturers and provides end users with a
wider choice of service and solution support.
The rugged display market for the automotive &
transportation vertical is expected to grow the highest between 2017 and
2023. Rugged displays enable paperless manufacturing plants to achieve
faster and real-time data delivery, schedule parts delivery, and track
quality. In transportation, tracking of goods is a complex job for the
manager whether the good are on planes, trains, forklifts,
tractor-trailers, or the warehouses. Rugged display devices such as
mobile computers, tablets, and laptops can support the entire
transportation fleet in real time while at the warehouse or in transit.
North America held the largest share in the rugged
display market. The industrial manufacturers in North America emphasize
on adopting advanced technologies to enhance their production processes
and optimize output. In addition, government, defense, aerospace,
automotive, and transportation industries are considered to be the fast
growing end-user industries for rugged displays in the region. For
instance, in December 2015, the U.S. Department of Transportation’s
Federal Motor Carrier Safety Administration (FMCSA) regulated the use of
electronic logging devices (ELDs) to improve roadway safety by
employing advanced technology to strengthen commercial truck and bus
drivers’ compliance with hours-of-service regulations to prevent
fatigue.
The rugged display market is expected to witness the
highest growth in APAC during the forecast period owing to the increased
adoption of rugged devices in manufacturing and transportation
industries in the region. The increasing defense budgets further drive
the growth of the market in aerospace and defense industry in APAC,
where rugged display manufacturers are expected to find various growth
opportunities in near future.
The major players in the market are Getac Technology
Corp. (Taiwan), Zebra Technologies Corp. (US), Sparton Corp. (US),
Xplore Technologies Corp. (US), Trimble, Inc. (US), Panasonic Corp.
(Japan), and Advantech Co., Ltd. (Taiwan),Honeywell International, Inc.
(US), Esterline Technologies Corp. (US), General Dynamics Corp. (US), L3
Technologies, Inc. (US), Curtiss-Wright Corp. (US), Elbit Systems, Ltd.
(Israel), Dell Technologies Inc. (US), Beijer Electronics AB (Sweden),
and Kyocera Corp. (Japan).
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