Head-Mounted Display Market | Challenges: Low awareness about HMDs

According to the market research report on the "Head-Mounted Display Market by Technology (AR, VR), Application (Consumer, Commercial, Enterprise & Industry, Engineering & Design, Military, Medical), Product (Head Mounted, Eyewear), Component, Connectivity, and Geography – Global Forecast to 2025", the market was valued is expected to reach USD 32.0 billion by 2025, at a CAGR of 36% between 2017 and 2025. The increasing adoption of AR and VR technologies and availability of low-cost HMDs are the major drivers for the HMD market.

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Challenges: Low awareness about HMDs

Many of the users are not aware of augmented or virtual HMDs and how they are used. There is a strong lack of awareness about HMDs or VR headsets and smart glasses in the least developed or developing countries. People are not aware how HMDs can be used in various application areas, such as medical; industry and enterprise; consumer; and commercial. It is important to create awareness about the benefits of these products to observe acceptance among people or users. Hence, making people aware about the emergence of new technologies is one of the prime tasks of companies

AR HMD to lead the HMD market during the forecast period

The HMD market based on technology has been segmented into augmented reality and virtual reality. AR HMD is expected to grow at a highest CAGR during the forecast period. Increasing importance of AR HMDs or smart glasses in the enterprise and industry application is expected to drive the market. AR headsets can provide employees with a host of tools, such as training videos, visualized data, and multiple desktops for performing various activities. Moreover, AR can be used to teach complex maintenance procedures for factory equipment overlaying animation-based instructions and reference materials directly onto the physical gear.

Market for HMD display to grow at highest CAGR

A display system is important component in HMDs, which displays information in the user’s field of view. The microdisplay helps in projecting the virtual environment images in front of a user’s eye. Displays are small, have large memory size, can be easily viewed under optical amplification, have the capacity to display high-resolution images according to the application, and have high video frame rate compatibility. Its decreasing cost is expected to boost the market for HMDs

Market for wireless HMD to grow at highest rate during the forecast period

The HMD market, on the basis of connectivity, has been segmented into wired and wireless. The market for wireless HMD is expected to grow at highest rate during the forecast period as it does not require connectivity with the PC. Increasing demand for wireless VR headsets owing to ease of use and low cost is the major driving factor for the growth of wireless VR headsets. Moreover, advancements in technologies, which result in a transition from wired HMDs to wireless HMDs, are expected to provide opportunities for the market in the coming years. Increasing demand for AR headsets is also one of the factors fueling the growth of wireless HMDs

The market for eyewear is expected to grow at the highest CAGR during the forecast period

The HMD market based on product type has been segmented into head mounted and eyewear. The market for eyewear is expected to grow at the highest CAGR between 2017 and 2022. Increasing adoption of eyewear as it gives information about the surrounding without disturbing the wearer’s normal field of view. It allows the user to get driving directions, e-mails, and other notifications for consumer applications. Recently, various improvements took place in the eyewear or wearable glass displays, such as weight reduction, versatility, and smart looks. Moreover, the eyewear or wearable glass displays have good configurability, which provides the synchronization of HMD glasses with any smartphone or Bluetooth device.

Enterprise application to play important role for HMD Market

The head-mounted display market, on the basis of application, has been segmented into consumer; commercial; enterprise and industry; engineering and design; military, defense, and aerospace; medical; education; and others. Market for enterprise application is expected to grow at a significant rate. The use of AR headsets is rising in training, logistics and warehouse, manufacturing, assembling, education, and many other applications, which boosts the market for AR headsets. For example, AR headsets are being used in the logistics application to provide a quick access to information anytime and anywhere. In addition, the AR headset can reduce the amount of time required to train new employees. In HMD, the flexibility obtained by augmented reality technology makes it a leader for the enterprise and industry application

“APAC expected to hold major share of HMD market between 2017 and 2025”

APAC is expected to hold the largest share of the HMD market during the forecast period. Government support and initiatives to grow AR-VR industry, growing number of start-up HMD players and increasing presence of international players in APAC, rising adoption of low cost HMDs are some of the factors that drive the growth of market. The Chinese VR market has seen huge investments, partnerships, and new ventures—wherein both local and international players have capabilities for low-cost and mass-scale manufacturing. APAC is home to many leading companies such as HTC Corporation (Taiwan), Sony Corporation (Japan), Lenovo Group Ltd. (China), Acer Inc. (Taiwan), Xiaomi, Inc. (China), and LG Electronics Inc. (South Korea).  

Major players in the HMD market are Samsung Electronics Co., Ltd. (South Korea), Sony Corporation (Japan), HTC Corporation (Taiwan), Oculus VR, LLC (US), Microsoft Corporation (US), BAE Systems, Inc. (US), Seiko Epson Corporation (Japan), Google Inc. (US), Kopin Corporation (US), Osterhout Design Group (US), Recon Instruments, Inc. (Canada), Rockwell Collins, Inc. (US), Sensics, Inc. (US), Thales Visionix, Inc. (US), and Vuzix Corporation (US). It also includes start-up companies such as Avegant Corporation (US), Beijing ANTVR Technology Co., Ltd. (China), FOVE, Inc. (US), Magic Leap, Inc. (US), and Shoogee GmbH & Co. KG (Germany).

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